Elon Musk, CEO of SpaceX and Tesla, revealed on Friday that users of X (formerly Twitter) can upload podcasts, TV shows, or films and earn money through monetization. In response to his sister Tosca Musk, a co-founder of Passionflix, he mentioned that users are now able to upload their full-length films to X.

Elon Musk stated, “Share your movies, TV series, or podcasts on this platform and earn money by enabling subscriptions.”Tosca expressed her appreciation for viewers enjoying her movies on X.

A user suggested allowing creators to charge a one-time fee for posting clips, making X a dedicated movie platform.

Another user mentioned the need for significant improvements in X’s video playback features.

Additionally, Elon Musk informed his followers about the upcoming availability of “AI Audiences” capability, which will quickly generate a target audience pool based on ad preferences.